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enterprise client value proposition

Selling Design Thinking in B2B: Framing Value for Enterprise Clients

Harnessing the strategic power of design thinking can transform enterprise success, but understanding how to frame its value remains crucial for B2B sales.
funding uncertain innovation projects

Budgeting for Innovation: Funding Experiments When ROI Is Unclear

Navigating innovation funding when ROI is uncertain requires strategic planning that could transform your approach to experimentation and growth.
strategic co creation partnerships

Partnerships by Design: Creating Win-Win Collaborations With Co-Creation

Discover how deliberate co-creation strategies can transform partnerships into mutually rewarding ventures that unlock innovative potential.
adapting models for markets

Designing for Emerging Markets: Adapting Models for New Audiences

Designing for emerging markets demands tailored strategies that resonate locally; discover how to adapt models effectively and unlock new growth opportunities.
innovating within regulatory limits

Opportunity in Regulation: Innovating Under New Constraints

Spearheading innovation within regulatory boundaries can unlock new opportunities—discover how embracing constraints can transform your business landscape.
analytics and human insight

Data-Driven Design Decisions: Uniting Analytics With Human Insight

Optimize your design choices by blending analytics and human insight—discover how to unlock truly user-centered solutions that keep you ahead.
design research strategic pivots

Pivot or Persevere: Using Design Research to Guide Strategic Pivots

Discover how design research guides strategic decisions to pivot or persevere, helping you adapt to evolving customer needs and market shifts.
corporate innovation internal programs

Intrapreneurship Programs: Incubating Startup Culture Inside the Company

Keen to foster innovation within your organization? Discover how intrapreneurship programs can ignite a startup culture and drive growth from within.
influencing customer behavior ethically

Nudge Economics: Ethically Influencing Customer Behavior

Persuading ethically through subtle design, Nudge Economics influences customer choices—discover how these gentle strategies can transform decision-making.
two sided marketplace design

Platform Business Models: Designing Two-Sided Marketplaces Users Love

Aiming to create engaging two-sided marketplaces? Discover how balanced incentives and trust foster sustainable growth and user loyalty.