Persona Development - Design Thinking Blog

Trends

AI‑Generated Personas: Helpful Shortcut or Dangerous Oversimplification?

ai personas helpful or risky

For exploring whether AI-generated personas are a helpful shortcut or a dangerous oversimplification, discover the key considerations that could redefine your approach.

Max Smart
August 31, 2025

UX Research

Beyond Personas: Crafting Archetypes That Drive Product Decisions

creating effective user archetypes

Creating authentic archetypes that influence product decisions requires deeper insight—discover how to go beyond traditional personas and unlock true user understanding.

Max Smart
July 17, 2025

humility in self confidence

Mindsets

Confidence Without Ego: Balancing Self-Belief With Openness to Feedback

Confidence without ego is essential for growth, but how can you balance self-belief…

Design Thinking Team
December 10, 2025

designers embrace continuous curiosity

Mindsets

Lifelong Learner: How Great Designers Stay Curious and Evolve

Stay curious and embrace continuous growth—discover how great designers evolve by…

Design Thinking Team
December 10, 2025

narrative framing for problem solving

Mindsets

Storyteller’s Mindset: Framing Problems and Solutions With Narrative

Great storytelling begins with mastering the art of framing problems and solutions…

Design Thinking Team
December 10, 2025

adopt continuous experimental mindset

Mindsets

The Experimenter’s Mindset: Every Project as a Learning Opportunity

Adopting an experimenter’s mindset means you view every project as a chance…

Design Thinking Team
December 9, 2025