storytelling - Design Thinking Blog

Design Thinking

Storyboards vs. Journey Maps: Which One Wins in Stakeholder Pitches?

comparison of storytelling tools

Understanding whether storyboards or journey maps better engage stakeholders can transform your pitch—discover which approach truly wins.

Max Smart
July 17, 2025

balancing creativity and measurement

Innovation

Innovation Metrics 101: Measuring What Matters Without Killing Creativity

Achieving meaningful innovation metrics involves balancing creativity and measurement;…

Max Smart
July 18, 2025

quick low fidelity prototypes

Prototyping

Prototyping in a Day: Cardboard, Clay, and Other Low‑Fidelity Hacks

Harness quick, low-fidelity prototyping hacks with cardboard and clay to rapidly test…

Max Smart
July 18, 2025

comparison of storytelling tools

Design Thinking

Storyboards vs. Journey Maps: Which One Wins in Stakeholder Pitches?

Understanding whether storyboards or journey maps better engage stakeholders can…

Max Smart
July 17, 2025

creating effective user archetypes

UX Research

Beyond Personas: Crafting Archetypes That Drive Product Decisions

Creating authentic archetypes that influence product decisions requires deeper…

Max Smart
July 17, 2025