User Insights - Design Thinking Blog

Tools & Techniques

Affinity Mapping: Turning Research Findings Into Insightful Clusters

research clusters through affinity

Learning how to cluster research insights with affinity mapping reveals powerful patterns that can transform your understanding—discover how to unlock hidden opportunities.

Design Thinking Team
November 30, 2025

Business Design

From Insight to Roadmap: Aligning Product Strategy With User Needs

product strategy user alignment

Seeking to turn user insights into a strategic roadmap? Discover how to effectively align your product with evolving needs.

Max Smart
August 25, 2025

Prototyping

Remote Concept Testing: 30‑Minute Protocols That Deliver Rich Insights

quick remote testing insights

For rapid, actionable insights, explore how focused 30-minute remote concept testing can revolutionize your feedback process and uncover hidden opportunities.

Max Smart
August 12, 2025

UX Research

7 Guerrilla Research Methods for Teams on a Shoestring Budget

cost effective research strategies

Curious about affordable research strategies? Discover 7 guerrilla methods that can transform your team’s insights without breaking the bank.

Max Smart
July 15, 2025

remote study conduct strategies

UX Research

Remote Research Best Practices: Conducting Studies From Afar

Great remote research requires strategic planning and engagement techniques that ensure…

Design Thinking Team
January 19, 2026

eliminating researcher participant bias

UX Research

Battling Bias: Removing Researcher and Participant Bias

Unlock effective strategies to combat researcher and participant bias and ensure your…

Design Thinking Team
January 18, 2026

interpreting hidden user messages

UX Research

Reading Between the Lines: What Users Won’t Say Directly

Harnessing subtle cues like tone and body language reveals unspoken truths users may…

Design Thinking Team
January 18, 2026

quantitative and qualitative triangulation

UX Research

Mixed Methods: Triangulating Quant Data With Qual Insights

Combining quantitative and qualitative data enhances research validity, but…

Design Thinking Team
January 18, 2026